AB Tasty vs ReConvert
Updated June 2026 · A structured head-to-head comparison.
The verdict
Both AB Tasty and ReConvert are credible ab testing tools, and the right pick comes down to your priorities.
AB Tasty — Experimentation and personalization.
Choose ReConvert if you'd rather have a lower starting price (free – $7.99/mo), a free plan to start on and a higher overall rating (4.8/5). Post-purchase upsells.
AB Tasty vs ReConvert: side by side
| Dimension | AB Tasty | ReConvert |
|---|---|---|
| Starting price | Custom | Free – $7.99/moWinner |
| Free plan | No | YesWinner |
| Pricing model | Subscription | Freemium |
| Best for | Enterprise, Ecommerce | Shopify Brands |
| Platforms | Web, Api | Web, Api |
| Rating | 4.4/5 | 4.8/5Winner |
AB Tasty key facts
- Vendor
- AB Tasty
- Pricing
- Subscription — Custom
- Free tier
- No
- Platforms
- Web, Api
- Best for
- Enterprise, Ecommerce
- Editor rating
- 4.4 / 5
- Founded
- 2013
- Headquarters
- Paris, France
ReConvert key facts
- Vendor
- ReConvert
- Pricing
- Freemium — Free – $7.99/mo
- Free tier
- Yes
- Platforms
- Web, Api
- Best for
- Shopify Brands
- Editor rating
- 4.8 / 5
- Founded
- 2017
- Headquarters
- Tel Aviv, Israel
Frequently asked questions
Is AB Tasty better than ReConvert?
Neither is universally better — ReConvert edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is AB Tasty or ReConvert cheaper?
ReConvert is the more affordable of the two to get started, at free – $7.99/mo. AB Tasty starts at custom; ReConvert starts at free – $7.99/mo.
Can AB Tasty replace ReConvert?
Yes for most teams — both are ab testing tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.