ActiveCampaign vs FrontRunner Professional
Updated June 2026 · A structured head-to-head comparison.
Email marketing + automation + CRM.
Websites and management software for funeral homes.
The verdict
Both ActiveCampaign and FrontRunner Professional are credible marketing automation tools, and the right pick comes down to your priorities.
Choose ActiveCampaign if you want a lower starting price (from $15/mo), a longer free trial (14 days) and broader platform coverage. Email marketing + automation + CRM.
FrontRunner Professional — Websites and management software for funeral homes.
ActiveCampaign vs FrontRunner Professional: side by side
| Dimension | ActiveCampaign | FrontRunner Professional |
|---|---|---|
| Starting price | From $15/moWinner | Custom |
| Free plan | No | No |
| Free trial | 14 daysWinner | — |
| Pricing model | Subscription | Subscription |
| Best for | Smb, Marketers | Smb |
| Platforms | Web, Ios, Android, ApiWinner | Web |
| Rating | 4.5/5 | 4.6/5 |
ActiveCampaign key facts
- Vendor
- ActiveCampaign
- Pricing
- Subscription — From $15/mo
- Free tier
- Free trial (14 days)
- Platforms
- Web, Ios, Android, Api
- Best for
- Smb, Marketers
- Editor rating
- 4.5 / 5
- Founded
- 2003
- Headquarters
- Chicago, IL, USA
FrontRunner Professional key facts
- Vendor
- FrontRunner Professional
- Pricing
- Subscription — Custom
- Free tier
- No
- Platforms
- Web
- Best for
- Smb
- Editor rating
- 4.6 / 5
- Founded
- 2002
- Headquarters
- Kingston, Canada
Frequently asked questions
Is ActiveCampaign better than FrontRunner Professional?
Neither is universally better — FrontRunner Professional edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is ActiveCampaign or FrontRunner Professional cheaper?
ActiveCampaign is the more affordable of the two to get started, at from $15/mo. ActiveCampaign starts at from $15/mo; FrontRunner Professional starts at custom.
Can ActiveCampaign replace FrontRunner Professional?
Yes for most teams — both are marketing automation tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.