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AfterSell vs Loop Subscriptions

Updated June 2026 · A structured head-to-head comparison.

Post-purchase upsells for Shopify.

Subscription app for Shopify brands.

The verdict

Both AfterSell and Loop Subscriptions are credible ecommerce platforms tools, and the right pick comes down to your priorities.

AfterSell — Post-purchase upsells for Shopify.

Loop Subscriptions — Subscription app for Shopify brands.

AfterSell vs Loop Subscriptions: side by side

DimensionAfterSellLoop Subscriptions
Starting priceFree – $34.99/moFree – $99/mo
Free planYesYes
Pricing modelFreemiumFreemium
Best forEcommerce Teams, SmbSmb, Ecommerce Brands
PlatformsWebWeb, Api
Rating4.9/54.9/5

AfterSell key facts

Vendor
AfterSell (Rokt)
Pricing
Freemium — Free – $34.99/mo
Free tier
Yes
Platforms
Web
Best for
Ecommerce Teams, Smb
Editor rating
4.9 / 5
Founded
2020
Headquarters
Vancouver, Canada

Loop Subscriptions key facts

Vendor
Loop
Pricing
Freemium — Free – $99/mo
Free tier
Yes
Platforms
Web, Api
Best for
Smb, Ecommerce Brands
Editor rating
4.9 / 5
Founded
2021
Headquarters
Wilmington, Delaware, USA

Frequently asked questions

Is AfterSell better than Loop Subscriptions?

Neither is universally better — AfterSell edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is AfterSell or Loop Subscriptions cheaper?

AfterSell is the more affordable of the two to get started, at free – $34.99/mo. AfterSell starts at free – $34.99/mo; Loop Subscriptions starts at free – $99/mo.

Can AfterSell replace Loop Subscriptions?

Yes for most teams — both are ecommerce platforms tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.