softwares.com

Brivity vs Follow Up Boss

Updated June 2026 · A structured head-to-head comparison.

CRM and lead-gen platform for real estate teams.

Real estate CRM and lead management.

The verdict

Both Brivity and Follow Up Boss are credible real estate tools, and the right pick comes down to your priorities.

Brivity — CRM and lead-gen platform for real estate teams.

Choose Follow Up Boss if you'd rather have a lower starting price (from $58/user/mo), a longer free trial (14 days) and a higher overall rating (4.6/5). Real estate CRM and lead management.

Brivity vs Follow Up Boss: side by side

DimensionBrivityFollow Up Boss
Starting priceCustomFrom $58/user/moWinner
Free planNoNo
Free trial14 daysWinner
Pricing modelSubscriptionSubscription
Best forTeams, AgentsReal Estate Teams, Agents
PlatformsWeb, Ios, AndroidWeb, Ios, Android
Rating4.2/54.6/5Winner

Brivity key facts

Vendor
Brivity
Pricing
Subscription — Custom
Free tier
No
Platforms
Web, Ios, Android
Best for
Teams, Agents
Editor rating
4.2 / 5
Founded
2012
Headquarters
Bellingham, WA, USA

Follow Up Boss key facts

Vendor
Zillow
Pricing
Subscription — From $58/user/mo
Free tier
Free trial (14 days)
Platforms
Web, Ios, Android
Best for
Real Estate Teams, Agents
Editor rating
4.6 / 5
Founded
2011
Headquarters
Remote

Frequently asked questions

Is Brivity better than Follow Up Boss?

Neither is universally better — Follow Up Boss edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Brivity or Follow Up Boss cheaper?

Follow Up Boss is the more affordable of the two to get started, at from $58/user/mo. Brivity starts at custom; Follow Up Boss starts at from $58/user/mo.

Can Brivity replace Follow Up Boss?

Yes for most teams — both are real estate tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.