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Clay vs Surfe

Updated June 2026 · A structured head-to-head comparison.

Data enrichment and AI outreach automation.

Connect LinkedIn to your CRM with one click.

The verdict

Both Clay and Surfe are credible sales intelligence tools, and the right pick comes down to your priorities.

Clay — Data enrichment and AI outreach automation.

Surfe — Connect LinkedIn to your CRM with one click.

Clay vs Surfe: side by side

DimensionClaySurfe
Starting priceFree – $149/moFree – $29/user/mo
Free planYesYes
Pricing modelFreemiumFreemium
Best forRevops, Growth Teams, AgenciesSmb, Sales Teams
PlatformsWeb, ApiWeb
Rating4.8/54.7/5

Clay key facts

Vendor
Clay
Pricing
Freemium — Free – $149/mo
Free tier
Yes
Platforms
Web, Api
Best for
Revops, Growth Teams, Agencies
Editor rating
4.8 / 5
Founded
2017
Headquarters
New York, USA

Surfe key facts

Vendor
Surfe
Pricing
Freemium — Free – $29/user/mo
Free tier
Yes
Platforms
Web
Best for
Smb, Sales Teams
Editor rating
4.7 / 5
Founded
2020
Headquarters
Paris, France

Frequently asked questions

Is Clay better than Surfe?

Neither is universally better — Clay edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Clay or Surfe cheaper?

Clay is the more affordable of the two to get started, at free – $149/mo. Clay starts at free – $149/mo; Surfe starts at free – $29/user/mo.

Can Clay replace Surfe?

Yes for most teams — both are sales intelligence tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.