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CoverageBook vs Muck Rack

Updated June 2026 · A structured head-to-head comparison.

Automated PR coverage reports.

Journalist database and PR management.

The verdict

Both CoverageBook and Muck Rack are credible pr comms tools, and the right pick comes down to your priorities.

Choose CoverageBook if you want a lower starting price (from $115/mo). Automated PR coverage reports.

Muck Rack — Journalist database and PR management.

CoverageBook vs Muck Rack: side by side

DimensionCoverageBookMuck Rack
Starting priceFrom $115/moWinnerCustom
Free planNoNo
Pricing modelSubscriptionSubscription
Best forAgencies, Pr Teams, FreelancersPr Teams, Enterprise, Agencies
PlatformsWebWeb, Api
Rating4.7/54.6/5

CoverageBook key facts

Vendor
CoverageBook
Pricing
Subscription — From $115/mo
Free tier
No
Platforms
Web
Best for
Agencies, Pr Teams, Freelancers
Editor rating
4.7 / 5
Founded
2015
Headquarters
Brighton, UK

Muck Rack key facts

Vendor
Muck Rack
Pricing
Subscription — Custom
Free tier
No
Platforms
Web, Api
Best for
Pr Teams, Enterprise, Agencies
Editor rating
4.6 / 5
Founded
2009
Headquarters
New York, NY, USA

Frequently asked questions

Is CoverageBook better than Muck Rack?

Neither is universally better — CoverageBook edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is CoverageBook or Muck Rack cheaper?

CoverageBook is the more affordable of the two to get started, at from $115/mo. CoverageBook starts at from $115/mo; Muck Rack starts at custom.

Can CoverageBook replace Muck Rack?

Yes for most teams — both are pr comms tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.