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Drift vs Olark

Updated June 2026 · A structured head-to-head comparison.

Conversational marketing and sales.

Simple live chat that works.

The verdict

Both Drift and Olark are credible live chat tools, and the right pick comes down to your priorities.

Drift — Conversational marketing and sales.

Choose Olark if you'd rather have a lower starting price (from $29/seat/mo) and a longer free trial (14 days). Simple live chat that works.

Drift vs Olark: side by side

DimensionDriftOlark
Starting priceFrom $2500/yrFrom $29/seat/moWinner
Free planNoNo
Free trial14 daysWinner
Pricing modelSubscriptionSubscription
Best forB2b, Sales TeamsSmb
PlatformsWeb, ApiWeb
Rating4.4/54.3/5

Drift key facts

Vendor
Salesloft
Pricing
Subscription — From $2500/yr
Free tier
No
Platforms
Web, Api
Best for
B2b, Sales Teams
Editor rating
4.4 / 5
Founded
2015
Headquarters
Boston, MA, USA

Olark key facts

Vendor
Olark
Pricing
Subscription — From $29/seat/mo
Free tier
Free trial (14 days)
Platforms
Web
Best for
Smb
Editor rating
4.3 / 5
Founded
2009
Headquarters
Palo Alto, CA, USA

Frequently asked questions

Is Drift better than Olark?

Neither is universally better — Drift edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Drift or Olark cheaper?

Olark is the more affordable of the two to get started, at from $29/seat/mo. Drift starts at from $2500/yr; Olark starts at from $29/seat/mo.

Can Drift replace Olark?

Yes for most teams — both are live chat tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.