Encharge vs Loops
Updated June 2026 · A structured head-to-head comparison.
The verdict
Both Encharge and Loops are credible marketing automation tools, and the right pick comes down to your priorities.
Choose Encharge if you want a longer free trial (14 days). Marketing automation for SaaS.
Choose Loops if you'd rather have a lower starting price (free – $49/mo) and a free plan to start on. Email for modern SaaS.
Encharge vs Loops: side by side
| Dimension | Encharge | Loops |
|---|---|---|
| Starting price | From $79/mo | Free – $49/moWinner |
| Free plan | No | YesWinner |
| Free trial | 14 daysWinner | — |
| Pricing model | Subscription | Freemium |
| Best for | Saas, Startups | Startups, Saas |
| Platforms | Web, Api | Web, Api |
| Rating | 4.6/5 | 4.7/5 |
Encharge key facts
- Vendor
- Encharge
- Pricing
- Subscription — From $79/mo
- Free tier
- Free trial (14 days)
- Platforms
- Web, Api
- Best for
- Saas, Startups
- Editor rating
- 4.6 / 5
- Founded
- 2017
- Headquarters
- Sofia, Bulgaria
Loops key facts
- Vendor
- Loops
- Pricing
- Freemium — Free – $49/mo
- Free tier
- Yes
- Platforms
- Web, Api
- Best for
- Startups, Saas
- Editor rating
- 4.7 / 5
- Founded
- 2022
- Headquarters
- Remote
Frequently asked questions
Is Encharge better than Loops?
Neither is universally better — Loops edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Encharge or Loops cheaper?
Loops is the more affordable of the two to get started, at free – $49/mo. Encharge starts at from $79/mo; Loops starts at free – $49/mo.
Can Encharge replace Loops?
Yes for most teams — both are marketing automation tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.