Frazer vs Tekion
Updated June 2026 · A structured head-to-head comparison.
The verdict
Both Frazer and Tekion are credible automotive tools, and the right pick comes down to your priorities.
Choose Frazer if you want a lower starting price (from $55/mo). Affordable DMS for used-car dealers.
Choose Tekion if you'd rather have broader platform coverage. Cloud-native dealership platform.
Frazer vs Tekion: side by side
| Dimension | Frazer | Tekion |
|---|---|---|
| Starting price | From $55/moWinner | Custom |
| Free plan | No | No |
| Pricing model | Subscription | Subscription |
| Best for | Used Car Dealers, Independent Dealers | Car Dealers, Enterprise |
| Platforms | Windows | Web, Ios, AndroidWinner |
| Rating | 4.6/5 | 4.4/5 |
Frazer key facts
- Vendor
- Frazer Computing
- Pricing
- Subscription — From $55/mo
- Free tier
- No
- Platforms
- Windows
- Best for
- Used Car Dealers, Independent Dealers
- Editor rating
- 4.6 / 5
- Founded
- 1985
- Headquarters
- Canton, NY, USA
Tekion key facts
- Vendor
- Tekion
- Pricing
- Subscription — Custom
- Free tier
- No
- Platforms
- Web, Ios, Android
- Best for
- Car Dealers, Enterprise
- Editor rating
- 4.4 / 5
- Founded
- 2016
- Headquarters
- Pleasanton, CA, USA
Frequently asked questions
Is Frazer better than Tekion?
Neither is universally better — Frazer edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Frazer or Tekion cheaper?
Frazer is the more affordable of the two to get started, at from $55/mo. Frazer starts at from $55/mo; Tekion starts at custom.
Can Frazer replace Tekion?
Yes for most teams — both are automotive tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.