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Ghost vs Storyblok

Updated June 2026 · A structured head-to-head comparison.

Independent publishing and newsletters.

Headless CMS with visual editing.

The verdict

Both Ghost and Storyblok are credible cms tools, and the right pick comes down to your priorities.

Ghost — Independent publishing and newsletters.

Storyblok — Headless CMS with visual editing.

Ghost vs Storyblok: side by side

DimensionGhostStoryblok
Starting priceFree – $9/moFree – $106/mo
Free planYesYes
Pricing modelFreemiumFreemium
Best forPublishers, CreatorsAgencies, Marketers
PlatformsWeb, Self HostedWeb, Api
Rating4.6/54.6/5

Ghost key facts

Vendor
Ghost Foundation
Pricing
Freemium — Free – $9/mo
Free tier
Yes
Platforms
Web, Self Hosted
Best for
Publishers, Creators
Editor rating
4.6 / 5
Founded
2013
Headquarters
Remote

Storyblok key facts

Vendor
Storyblok
Pricing
Freemium — Free – $106/mo
Free tier
Yes
Platforms
Web, Api
Best for
Agencies, Marketers
Editor rating
4.6 / 5
Founded
2017
Headquarters
Linz, Austria

Frequently asked questions

Is Ghost better than Storyblok?

Neither is universally better — Ghost edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Ghost or Storyblok cheaper?

Ghost is the more affordable of the two to get started, at free – $9/mo. Ghost starts at free – $9/mo; Storyblok starts at free – $106/mo.

Can Ghost replace Storyblok?

Yes for most teams — both are cms tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.