Gladly vs Tawk.to
Updated June 2026 · A structured head-to-head comparison.
The verdict
Both Gladly and Tawk.to are credible customer support tools, and the right pick comes down to your priorities.
Gladly — Customer-centered service platform.
Choose Tawk.to if you'd rather have a lower starting price (free – $19/mo), a free plan to start on and broader platform coverage. Free live chat software.
Gladly vs Tawk.to: side by side
| Dimension | Gladly | Tawk.to |
|---|---|---|
| Starting price | From $180/user/mo | Free – $19/moWinner |
| Free plan | No | YesWinner |
| Pricing model | Subscription | Freemium |
| Best for | Enterprise, Retail | Smb, Startups |
| Platforms | Web, Api | Web, Ios, Android, ApiWinner |
| Rating | 4.6/5 | 4.6/5 |
Gladly key facts
- Vendor
- Gladly
- Pricing
- Subscription — From $180/user/mo
- Free tier
- No
- Platforms
- Web, Api
- Best for
- Enterprise, Retail
- Editor rating
- 4.6 / 5
- Founded
- 2014
- Headquarters
- San Francisco, CA, USA
Tawk.to key facts
- Vendor
- Tawk.to
- Pricing
- Freemium — Free – $19/mo
- Free tier
- Yes
- Platforms
- Web, Ios, Android, Api
- Best for
- Smb, Startups
- Editor rating
- 4.6 / 5
- Founded
- 2011
- Headquarters
- Las Vegas, NV, USA
Frequently asked questions
Is Gladly better than Tawk.to?
Neither is universally better — Gladly edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Gladly or Tawk.to cheaper?
Tawk.to is the more affordable of the two to get started, at free – $19/mo. Gladly starts at from $180/user/mo; Tawk.to starts at free – $19/mo.
Can Gladly replace Tawk.to?
Yes for most teams — both are customer support tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.