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GrowSurf vs Viral Loops

Updated June 2026 · A structured head-to-head comparison.

Referral software for B2C and B2B.

Referral and viral campaign templates.

The verdict

Both GrowSurf and Viral Loops are credible affiliate marketing tools, and the right pick comes down to your priorities.

Choose GrowSurf if you want a higher overall rating (4.7/5). Referral software for B2C and B2B.

Choose Viral Loops if you'd rather have a lower starting price (from $49/mo). Referral and viral campaign templates.

GrowSurf vs Viral Loops: side by side

DimensionGrowSurfViral Loops
Starting priceFrom $275/moFrom $49/moWinner
Free planNoNo
Pricing modelSubscriptionSubscription
Best forStartups, SaasStartups, Smb
PlatformsWeb, ApiWeb, Api
Rating4.7/5Winner4.4/5

GrowSurf key facts

Vendor
GrowSurf
Pricing
Subscription - From $275/mo
Free tier
No
Platforms
Web, Api
Best for
Startups, Saas
Editor rating
4.7 / 5
Founded
2019
Headquarters
Miami, Florida

Viral Loops key facts

Vendor
Viral Loops
Pricing
Subscription - From $49/mo
Free tier
No
Platforms
Web, Api
Best for
Startups, Smb
Editor rating
4.4 / 5
Founded
2016
Headquarters
Athens, Greece

Frequently asked questions

Is GrowSurf better than Viral Loops?

Neither is universally better - GrowSurf edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is GrowSurf or Viral Loops cheaper?

Viral Loops is the more affordable of the two to get started, at from $49/mo. GrowSurf starts at from $275/mo; Viral Loops starts at from $49/mo.

Can GrowSurf replace Viral Loops?

Yes for most teams - both are affiliate marketing tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.