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KnowBe4 vs Wiz

Updated June 2026 · A structured head-to-head comparison.

Security awareness training and phishing simulation

Cloud security platform (CNAPP).

The verdict

Both KnowBe4 and Wiz are credible security privacy tools, and the right pick comes down to your priorities.

Choose KnowBe4 if you want a longer free trial (30 days). Security awareness training and phishing simulation

Wiz — Cloud security platform (CNAPP).

KnowBe4 vs Wiz: side by side

DimensionKnowBe4Wiz
Starting priceCustomCustom
Free planNoNo
Free trial30 daysWinner
Pricing modelSubscriptionSubscription
Best forSmb, Enterprise, It TeamsCloud Security Teams, Enterprise
PlatformsWeb, ApiWeb, Api
Rating4.6/54.7/5

KnowBe4 key facts

Vendor
KnowBe4
Pricing
Subscription — Custom
Free tier
Free trial (30 days)
Platforms
Web, Api
Best for
Smb, Enterprise, It Teams
Editor rating
4.6 / 5
Founded
2010
Headquarters
Clearwater, USA

Wiz key facts

Vendor
Wiz
Pricing
Subscription — Custom
Free tier
No
Platforms
Web, Api
Best for
Cloud Security Teams, Enterprise
Editor rating
4.7 / 5
Founded
2020
Headquarters
New York, NY, USA

Frequently asked questions

Is KnowBe4 better than Wiz?

Neither is universally better — Wiz edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is KnowBe4 or Wiz cheaper?

KnowBe4 is the more affordable of the two to get started, at custom. KnowBe4 starts at custom; Wiz starts at custom.

Can KnowBe4 replace Wiz?

Yes for most teams — both are security privacy tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.