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Metricool vs Sendible

Updated June 2026 · A structured head-to-head comparison.

Manage and measure social and ads.

Social media management for agencies.

The verdict

Both Metricool and Sendible are credible social media management tools, and the right pick comes down to your priorities.

Choose Metricool if you want a lower starting price (free – $18/mo) and a free plan to start on. Manage and measure social and ads.

Choose Sendible if you'd rather have a longer free trial (14 days). Social media management for agencies.

Metricool vs Sendible: side by side

DimensionMetricoolSendible
Starting priceFree – $18/moWinnerFrom $29/mo
Free planYesWinnerNo
Free trial14 daysWinner
Pricing modelFreemiumSubscription
Best forSmb, FreelancersAgencies
PlatformsWeb, Ios, AndroidWeb, Ios, Android
Rating4.6/54.4/5

Metricool key facts

Vendor
Metricool
Pricing
Freemium — Free – $18/mo
Free tier
Yes
Platforms
Web, Ios, Android
Best for
Smb, Freelancers
Editor rating
4.6 / 5
Founded
2015
Headquarters
Madrid, Spain

Sendible key facts

Vendor
Sendible
Pricing
Subscription — From $29/mo
Free tier
Free trial (14 days)
Platforms
Web, Ios, Android
Best for
Agencies
Editor rating
4.4 / 5
Founded
2009
Headquarters
London, UK

Frequently asked questions

Is Metricool better than Sendible?

Neither is universally better — Metricool edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Metricool or Sendible cheaper?

Metricool is the more affordable of the two to get started, at free – $18/mo. Metricool starts at free – $18/mo; Sendible starts at from $29/mo.

Can Metricool replace Sendible?

Yes for most teams — both are social media management tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.