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Microsoft Clarity vs Userpilot

Updated June 2026 · A structured head-to-head comparison.

Free heatmaps and session recordings.

Product onboarding and adoption.

The verdict

Both Microsoft Clarity and Userpilot are credible product analytics tools, and the right pick comes down to your priorities.

Choose Microsoft Clarity if you want a lower starting price (free) and a free plan to start on. Free heatmaps and session recordings.

Choose Userpilot if you'd rather have a longer free trial (14 days). Product onboarding and adoption.

Microsoft Clarity vs Userpilot: side by side

DimensionMicrosoft ClarityUserpilot
Starting priceFreeWinnerFrom $249/mo
Free planYesWinnerNo
Free trial14 daysWinner
Pricing modelFreeSubscription
Best forSmb, MarketersProduct Teams
PlatformsWebWeb, Api
Rating4.6/54.6/5

Microsoft Clarity key facts

Vendor
Microsoft
Pricing
Free — Free
Free tier
Yes
Platforms
Web
Best for
Smb, Marketers
Editor rating
4.6 / 5
Founded
2020
Headquarters
Redmond, WA, USA

Userpilot key facts

Vendor
Userpilot
Pricing
Subscription — From $249/mo
Free tier
Free trial (14 days)
Platforms
Web, Api
Best for
Product Teams
Editor rating
4.6 / 5
Founded
2018
Headquarters
Austin, TX, USA

Frequently asked questions

Is Microsoft Clarity better than Userpilot?

Neither is universally better — Microsoft Clarity edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Microsoft Clarity or Userpilot cheaper?

Microsoft Clarity is the more affordable of the two to get started, at free. Microsoft Clarity starts at free; Userpilot starts at from $249/mo.

Can Microsoft Clarity replace Userpilot?

Yes for most teams — both are product analytics tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.