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Muck Rack vs Onclusive

Updated June 2026 · A structured head-to-head comparison.

Journalist database and PR management.

PR analytics and media monitoring.

The verdict

Both Muck Rack and Onclusive are credible pr comms tools, and the right pick comes down to your priorities.

Choose Muck Rack if you want a higher overall rating (4.6/5). Journalist database and PR management.

Onclusive — PR analytics and media monitoring.

Muck Rack vs Onclusive: side by side

DimensionMuck RackOnclusive
Starting priceCustomCustom
Free planNoNo
Pricing modelSubscriptionSubscription
Best forPr Teams, Enterprise, AgenciesEnterprise, Pr Teams, Agencies
PlatformsWeb, ApiWeb, Api
Rating4.6/5Winner4.0/5

Muck Rack key facts

Vendor
Muck Rack
Pricing
Subscription — Custom
Free tier
No
Platforms
Web, Api
Best for
Pr Teams, Enterprise, Agencies
Editor rating
4.6 / 5
Founded
2009
Headquarters
New York, NY, USA

Onclusive key facts

Vendor
Onclusive
Pricing
Subscription — Custom
Free tier
No
Platforms
Web, Api
Best for
Enterprise, Pr Teams, Agencies
Editor rating
4.0 / 5
Founded
2009
Headquarters
London, UK

Frequently asked questions

Is Muck Rack better than Onclusive?

Neither is universally better — Muck Rack edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Muck Rack or Onclusive cheaper?

Muck Rack is the more affordable of the two to get started, at custom. Muck Rack starts at custom; Onclusive starts at custom.

Can Muck Rack replace Onclusive?

Yes for most teams — both are pr comms tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.