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Piwik PRO vs WhatConverts

Updated June 2026 · A structured head-to-head comparison.

Privacy-compliant analytics suite.

Lead tracking and marketing attribution.

The verdict

Both Piwik PRO and WhatConverts are credible web analytics tools, and the right pick comes down to your priorities.

Choose Piwik PRO if you want a lower starting price (free) and a free plan to start on. Privacy-compliant analytics suite.

Choose WhatConverts if you'd rather have a higher overall rating (4.8/5). Lead tracking and marketing attribution.

Piwik PRO vs WhatConverts: side by side

DimensionPiwik PROWhatConverts
Starting priceFreeWinnerFrom $30/mo
Free planYesWinnerNo
Pricing modelFreemiumSubscription
Best forEnterprise, Data TeamsAgencies, Smb
PlatformsWeb, Self Hosted, ApiWeb, Api
Rating4.4/54.8/5Winner

Piwik PRO key facts

Vendor
Piwik PRO
Pricing
Freemium — Free
Free tier
Yes
Platforms
Web, Self Hosted, Api
Best for
Enterprise, Data Teams
Editor rating
4.4 / 5
Founded
2013
Headquarters
Wroclaw, Poland

WhatConverts key facts

Vendor
WhatConverts
Pricing
Subscription — From $30/mo
Free tier
No
Platforms
Web, Api
Best for
Agencies, Smb
Editor rating
4.8 / 5
Founded
2015
Headquarters
Charlotte, NC, USA

Frequently asked questions

Is Piwik PRO better than WhatConverts?

Neither is universally better — WhatConverts edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Piwik PRO or WhatConverts cheaper?

Piwik PRO is the more affordable of the two to get started, at free. Piwik PRO starts at free; WhatConverts starts at from $30/mo.

Can Piwik PRO replace WhatConverts?

Yes for most teams — both are web analytics tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.