Plausible Analytics vs Umami
Updated June 2026 · A structured head-to-head comparison.
Simple, privacy-friendly analytics.
The verdict
Both Plausible Analytics and Umami are credible web analytics tools, and the right pick comes down to your priorities.
Choose Plausible Analytics if you want a longer free trial (30 days). Simple, privacy-friendly analytics.
Choose Umami if you'd rather have a lower starting price (free – $9/mo) and a free plan to start on. Open-source, privacy-focused analytics.
Plausible Analytics vs Umami: side by side
| Dimension | Plausible Analytics | Umami |
|---|---|---|
| Starting price | From $9/mo | Free – $9/moWinner |
| Free plan | No | YesWinner |
| Free trial | 30 daysWinner | — |
| Pricing model | Subscription | Freemium |
| Best for | Privacy Conscious, Indie Makers | Developers, Privacy Conscious |
| Platforms | Web, Self Hosted, Api | Self Hosted, Web, Api |
| Rating | 4.8/5 | 4.7/5 |
Plausible Analytics key facts
- Vendor
- Plausible
- Pricing
- Subscription — From $9/mo
- Free tier
- Free trial (30 days)
- Platforms
- Web, Self Hosted, Api
- Best for
- Privacy Conscious, Indie Makers
- Editor rating
- 4.8 / 5
- Founded
- 2019
- Headquarters
- Remote (EU)
Umami key facts
- Vendor
- Umami
- Pricing
- Freemium — Free – $9/mo
- Free tier
- Yes
- Platforms
- Self Hosted, Web, Api
- Best for
- Developers, Privacy Conscious
- Editor rating
- 4.7 / 5
- Founded
- 2020
- Headquarters
- Open source
Frequently asked questions
Is Plausible Analytics better than Umami?
Neither is universally better — Plausible Analytics edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Plausible Analytics or Umami cheaper?
Umami is the more affordable of the two to get started, at free – $9/mo. Plausible Analytics starts at from $9/mo; Umami starts at free – $9/mo.
Can Plausible Analytics replace Umami?
Yes for most teams — both are web analytics tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.