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Semrush vs Synup

Updated June 2026 · A structured head-to-head comparison.

All-in-one marketing visibility suite.

Local listings and reputation management.

The verdict

Both Semrush and Synup are credible seo tools tools, and the right pick comes down to your priorities.

Choose Semrush if you want a lower starting price (free - $139.95/mo), a free plan to start on, a longer free trial (7 days) and a higher overall rating (4.5/5). All-in-one marketing visibility suite.

Synup - Local listings and reputation management.

Semrush vs Synup: side by side

DimensionSemrushSynup
Starting priceFree - $139.95/moWinnerCustom
Free planYesWinnerNo
Free trial7 daysWinner-
Pricing modelSubscriptionSubscription
Best forAgencies, Marketers, Seo ProsEnterprise, Agencies
PlatformsWeb, ApiWeb, Api
Rating4.5/5Winner4.2/5

Semrush key facts

Vendor
Semrush Holdings
Pricing
Subscription - Free - $139.95/mo
Free tier
Yes
Platforms
Web, Api
Best for
Agencies, Marketers, Seo Pros
Editor rating
4.5 / 5
Founded
2008
Headquarters
Boston, MA, USA

Synup key facts

Vendor
Synup
Pricing
Subscription - Custom
Free tier
No
Platforms
Web, Api
Best for
Enterprise, Agencies
Editor rating
4.2 / 5
Founded
2013
Headquarters
New York, New York

Frequently asked questions

Is Semrush better than Synup?

Neither is universally better - Semrush edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Semrush or Synup cheaper?

Semrush is the more affordable of the two to get started, at free - $139.95/mo. Semrush starts at free - $139.95/mo; Synup starts at custom.

Can Semrush replace Synup?

Yes for most teams - both are seo tools tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.