Semrush vs Ubersuggest
Updated June 2026 · A structured head-to-head comparison.
Budget SEO and keyword research.
The verdict
Both Semrush and Ubersuggest are credible seo tools tools, and the right pick comes down to your priorities.
Choose Semrush if you want a longer free trial (7 days) and a higher overall rating (4.5/5). All-in-one marketing visibility suite.
Ubersuggest — Budget SEO and keyword research.
Semrush vs Ubersuggest: side by side
| Dimension | Semrush | Ubersuggest |
|---|---|---|
| Starting price | Free – $139.95/mo | Free – $12/mo |
| Free plan | Yes | Yes |
| Free trial | 7 daysWinner | — |
| Pricing model | Subscription | Freemium |
| Best for | Agencies, Marketers, Seo Pros | Beginners, Solopreneurs |
| Platforms | Web, Api | Web |
| Rating | 4.5/5Winner | 4.2/5 |
Semrush key facts
- Vendor
- Semrush Holdings
- Pricing
- Subscription — Free – $139.95/mo
- Free tier
- Yes
- Platforms
- Web, Api
- Best for
- Agencies, Marketers, Seo Pros
- Editor rating
- 4.5 / 5
- Founded
- 2008
- Headquarters
- Boston, MA, USA
Ubersuggest key facts
- Vendor
- Neil Patel Digital
- Pricing
- Freemium — Free – $12/mo
- Free tier
- Yes
- Platforms
- Web
- Best for
- Beginners, Solopreneurs
- Editor rating
- 4.2 / 5
- Founded
- 2017
- Headquarters
- Las Vegas, NV, USA
Frequently asked questions
Is Semrush better than Ubersuggest?
Neither is universally better — Semrush edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Semrush or Ubersuggest cheaper?
Semrush is the more affordable of the two to get started, at free – $139.95/mo. Semrush starts at free – $139.95/mo; Ubersuggest starts at free – $12/mo.
Can Semrush replace Ubersuggest?
Yes for most teams — both are seo tools tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.