softwares.com

UpLead vs Wiza

Updated June 2026 · A structured head-to-head comparison.

B2B prospecting with 95% data accuracy guarantee.

Turn LinkedIn searches into verified leads.

The verdict

Both UpLead and Wiza are credible sales intelligence tools, and the right pick comes down to your priorities.

Choose UpLead if you want a longer free trial (7 days) and a higher overall rating (4.7/5). B2B prospecting with 95% data accuracy guarantee.

Choose Wiza if you'd rather have a free plan to start on. Turn LinkedIn searches into verified leads.

UpLead vs Wiza: side by side

DimensionUpLeadWiza
Starting priceFree – $99/moFree – $83/mo
Free planNoYesWinner
Free trial7 daysWinner
Pricing modelSubscriptionFreemium
Best forSmb, Sales TeamsSmb, Recruiters, Sales Teams
PlatformsWeb, ApiWeb, Api
Rating4.7/5Winner4.5/5

UpLead key facts

Vendor
UpLead
Pricing
Subscription — Free – $99/mo
Free tier
Free trial (7 days)
Platforms
Web, Api
Best for
Smb, Sales Teams
Editor rating
4.7 / 5
Founded
2017
Headquarters
Covina, USA

Wiza key facts

Vendor
Wiza
Pricing
Freemium — Free – $83/mo
Free tier
Yes
Platforms
Web, Api
Best for
Smb, Recruiters, Sales Teams
Editor rating
4.5 / 5
Founded
2019
Headquarters
Toronto, Canada

Frequently asked questions

Is UpLead better than Wiza?

Neither is universally better — UpLead edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is UpLead or Wiza cheaper?

UpLead is the more affordable of the two to get started, at free – $99/mo. UpLead starts at free – $99/mo; Wiza starts at free – $83/mo.

Can UpLead replace Wiza?

Yes for most teams — both are sales intelligence tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.