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Whatagraph vs WhatConverts

Updated June 2026 · A structured head-to-head comparison.

Automated marketing reports for agencies.

Lead tracking and marketing attribution.

The verdict

Both Whatagraph and WhatConverts are credible marketing analytics tools, and the right pick comes down to your priorities.

Whatagraph — Automated marketing reports for agencies.

Choose WhatConverts if you'd rather have a lower starting price (from $30/mo) and a higher overall rating (4.8/5). Lead tracking and marketing attribution.

Whatagraph vs WhatConverts: side by side

DimensionWhatagraphWhatConverts
Starting priceFrom $259/moFrom $30/moWinner
Free planNoNo
Pricing modelSubscriptionSubscription
Best forAgencies, SmbAgencies, Smb
PlatformsWeb, ApiWeb, Api
Rating4.5/54.8/5Winner

Whatagraph key facts

Vendor
Whatagraph
Pricing
Subscription — From $259/mo
Free tier
No
Platforms
Web, Api
Best for
Agencies, Smb
Editor rating
4.5 / 5
Founded
2015
Headquarters
Vilnius, Lithuania

WhatConverts key facts

Vendor
WhatConverts
Pricing
Subscription — From $30/mo
Free tier
No
Platforms
Web, Api
Best for
Agencies, Smb
Editor rating
4.8 / 5
Founded
2015
Headquarters
Charlotte, NC, USA

Frequently asked questions

Is Whatagraph better than WhatConverts?

Neither is universally better — WhatConverts edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Whatagraph or WhatConverts cheaper?

WhatConverts is the more affordable of the two to get started, at from $30/mo. Whatagraph starts at from $259/mo; WhatConverts starts at from $30/mo.

Can Whatagraph replace WhatConverts?

Yes for most teams — both are marketing analytics tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.