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Cloze vs HubSpot

Updated June 2026 · A structured head-to-head comparison.

Relationship CRM with an AI assistant.

All-in-one CRM, marketing, and sales platform.

The verdict

Both Cloze and HubSpot are credible crm tools, and the right pick comes down to your priorities.

Cloze — Relationship CRM with an AI assistant.

Choose HubSpot if you'd rather have a lower starting price (free – $20/seat/mo), a free plan to start on, a longer free trial (14 days), broader platform coverage, more native integrations and a higher overall rating (4.5/5). All-in-one CRM, marketing, and sales platform.

Cloze vs HubSpot: side by side

DimensionClozeHubSpot
Starting priceFrom $19.99/moFree – $20/seat/moWinner
Free planNoYesWinner
Free trial14 daysWinner
Pricing modelSubscriptionFreemium
Best forAgents, Relationship ManagersSmb, Marketing Teams, Startups
PlatformsWeb, Ios, AndroidWeb, Mac, Windows, Ios, Android, ApiWinner
Integrations6+ integrationsWinner
Rating4.2/54.5/5Winner

Cloze key facts

Vendor
Cloze
Pricing
Subscription — From $19.99/mo
Free tier
No
Platforms
Web, Ios, Android
Best for
Agents, Relationship Managers
Editor rating
4.2 / 5
Founded
2012
Headquarters
Cambridge, MA, USA

HubSpot key facts

Vendor
HubSpot, Inc.
Pricing
Freemium — Free – $20/seat/mo
Free tier
Yes
Platforms
Web, Mac, Windows, Ios, Android, Api
Best for
Smb, Marketing Teams, Startups
Editor rating
4.5 / 5
Founded
2006
Headquarters
Cambridge, MA, USA

Frequently asked questions

Is Cloze better than HubSpot?

Neither is universally better — HubSpot edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Cloze or HubSpot cheaper?

HubSpot is the more affordable of the two to get started, at free – $20/seat/mo. Cloze starts at from $19.99/mo; HubSpot starts at free – $20/seat/mo.

Can Cloze replace HubSpot?

Yes for most teams — both are crm tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.