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HubSpot vs Kommo

Updated June 2026 · A structured head-to-head comparison.

All-in-one CRM, marketing, and sales platform.

Messenger-based CRM.

The verdict

Both HubSpot and Kommo are credible crm tools, and the right pick comes down to your priorities.

Choose HubSpot if you want a lower starting price (free – $20/seat/mo), a free plan to start on, broader platform coverage and more native integrations. All-in-one CRM, marketing, and sales platform.

Kommo — Messenger-based CRM.

HubSpot vs Kommo: side by side

DimensionHubSpotKommo
Starting priceFree – $20/seat/moWinnerFrom $15/user/mo
Free planYesWinnerNo
Free trial14 days14 days
Pricing modelFreemiumSubscription
Best forSmb, Marketing Teams, StartupsSmb, Latam
PlatformsWeb, Mac, Windows, Ios, Android, ApiWinnerWeb, Ios, Android
Integrations6+ integrationsWinner
Rating4.5/54.4/5

HubSpot key facts

Vendor
HubSpot, Inc.
Pricing
Freemium — Free – $20/seat/mo
Free tier
Yes
Platforms
Web, Mac, Windows, Ios, Android, Api
Best for
Smb, Marketing Teams, Startups
Editor rating
4.5 / 5
Founded
2006
Headquarters
Cambridge, MA, USA

Kommo key facts

Vendor
Kommo
Pricing
Subscription — From $15/user/mo
Free tier
Free trial (14 days)
Platforms
Web, Ios, Android
Best for
Smb, Latam
Editor rating
4.4 / 5
Founded
2009
Headquarters
San Francisco, CA, USA

Frequently asked questions

Is HubSpot better than Kommo?

Neither is universally better — HubSpot edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is HubSpot or Kommo cheaper?

HubSpot is the more affordable of the two to get started, at free – $20/seat/mo. HubSpot starts at free – $20/seat/mo; Kommo starts at from $15/user/mo.

Can HubSpot replace Kommo?

Yes for most teams — both are crm tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.